How BAA monitors predatory marketing

At BAA, we are diligently recording breaches to the International Code of Marketing of Breast-milk Substitutes and MAIF to protect the rights and health of women and children. With your help, we can gather crucial evidence to present to governments, ensuring the enforcement of these vital codes against predatory marketing practices. We continue to ask for your assistance each week because every report of a violation is recorded and makes a tangible difference. This collaborative approach strengthens our ability to hold companies accountable and empowers communities.
 
In this video presentation, we take you behind the scenes and show you exactly how we gather, analyse, and use this evidence to drive change.